Campaign Management

2023/06 New label and filter for campaigns without active targets
A campaign that has no active targets cannot be delivered and is returned with the status "Error". This is the case if during campaign creation th...
Mon, 8 Jan, 2024 at 12:03 PM
2023/06 Campaigns without portfolio are now displayed in Ad Optimizer
With today's release you will also see campaigns in the Ad Optimizer that are not in a portfolio. You can also filter them via the portfolio filter by s...
Mon, 8 Jan, 2024 at 12:08 PM
2023/05 New “Deep copy” option available for bulk action “Copy as draft”
The "Copy as Draft" function allows copying a campaign with all basic settings into a pre-filled creation form to easily create a similar campaign...
Mon, 8 Jan, 2024 at 12:12 PM
2023/05 Ad Optimizer now supports Creation as well as Bid and Budget Management for all Sponsored Ads Types
We start the year off with a big release! Over the last few months we have completely redeveloped Ad Optimizer and we would like to introduce you to a bunch...
Mon, 8 Jan, 2024 at 12:24 PM
2023/05 Sponsored Display (Image) Campaigns can now be created in Ad Optimizer
From now on you can also create and update your Sponsored Display (SD) campaigns with the ad format "Image" in Ad Optimizer. The following targeti...
Mon, 8 Jan, 2024 at 12:23 PM
2023/05 Sponsored Brands (Store spotlight) Campaigns can now be created in Ad Optimizer
With Ad Optimizer you can now create Sponsored Brands campaigns with the ad format "Store spotlight", so that you can drive traffic to your brand ...
Mon, 8 Jan, 2024 at 12:41 PM
2023/05 Improved Targeting Options: Product Attribute Targeting and Support of all Match Types for Keyword Targeting
Create Sponsored Products and Sponsored Brands campaigns with Product or Category targeting in Ad Optimizer.  Product targeting ASIN targeting ...
Mon, 8 Jan, 2024 at 12:46 PM
2023/05 Automated metoda target harvesting can now be disabled/enabled for keyword and product targeting during campaign creation.
From now on, you can decide for keyword and product targeting campaigns if you want to use our automated target harvesting when creating campaigns or if you...
Mon, 8 Jan, 2024 at 12:48 PM
2023/05 Easily create your campaigns with our new creation flow
With Ad Optimizer, you can now create campaigns even easier and faster, and make all the important campaign configurations right away. To make campaign crea...
Mon, 8 Jan, 2024 at 12:50 PM
2023/05 Improved bulk import and export file
We have completely revised our bulk import and export files to make all the new features available via bulk import. Furthermore, we have significantly impro...
Mon, 8 Jan, 2024 at 12:52 PM