We have made major updates to the Ad Optimizer’s Changelog to help you track more activity and gain clearer insights into your campaign changes.
What’s new:
Expanded Feature Coverage
The Changelog now includes additional tracked actions so you can see all key updates in one place:
Creative Updates — View manual changes made to Sponsored Brands (SB) and Sponsored Display (SD) creative settings.
Object: Campaign (filterable by campaign name)
Actions:
SB Creative created
SB Creative updated
SD Creative created
SD Creative updated
Campaign Boosts — Now tracked to help you monitor when boosts are applied or adjusted.
Object: Campaign
Actions:
Campaign boost created
Campaign boost updated
Campaign boost deleted
Bid Adjustment Settings — Manual bid changes are now visible.
Object: Campaign
Actions:
Campaign created
Campaign updated
Further Improvements
Targets — The Changelog now distinguishes between positive and negative targets, giving you more transparency about your campaign setup.
Default TACOS — Updates on a portfolio’s Default TACOS are now logged, helping you understand when your performance targets (also on campaign level) were adjusted.