For better campaign analysis, we have also implemented minor changes in Campaign Insights:

  • Improved filters
    To take into account the new features in Ad Optimizer, esp. being able to add/remove Target ACOS settings for a campaign and to change the portfolio, you have access to improved filters. 

    • The portfolio filter now gives you an exact overview of which campaigns have been residing in the selected portfolio(s) at any given point in time. 

    • The filter “metoda managed” replaces “metoda Created”. It filters all campaigns with (“True”) or without (“False”) a target ACOS. It is also taking into account historical TACOS changes on a daily basis.